Wine label trends, insights, tips & more
John has finally put his feet back on solid ground after a month long trip that saw him take in the London International Wine Fair, whisky tastings in Scotland, travelling around Italy, meeting vineyard owners, visiting wineries and trying good Italian restaurants.
First stop was 3 days at the London International Wine Fair (LIWF) for meetings with prospective clients, as well as with some of John Jewell Design’s (JJD) existing client base.
“we flew all the way to London and met with some of our clients based in Rutherglen, Griffith and Mildura. The saying ‘it’s a small world’ is definitely apt these days”.
John’s impressions of the fair:
“there was a more positive mood this year and it was great to meet with some of the big distributors involved. Italy had a massive presence and it was interesting to note their marked design shift to more new world style designs. It was also fascinating to see that in general, the idea of driving brands around ‘place’ is well and truly entrenched.”
From LIWF it was onto Scotland with the highlight being two days of tastings at Speyside malt whisky distilleries doing research for a branding and procurement project currently being undertaken by JJD for a USA Client.
Following an overnight stopover in Rome, two weeks at the JJD office just outside Bari, and travelling throughout the Puglia region in Southern Italy, John finished his journey by headed to Cantina Tollo in Abruzzo for an outstanding wine tasting that included their internationally award winning Chardonnay. “Sensational!”
John has just returned from will meetings in Phoenix, Arizona, Greenville, South Carolina and then Prowein 2011 in Dusseldorf, Germany where he met with new and existing clients from Chili, Portugal, Argentina, Belgium, Finland and Norway.
Albury design firm, John Jewell Design has won silver at the 2010 LATMA Label Competition.
The striking, contemporary label design was entered in the Flexo – Colour Process category and was printed by Studio Labels, Adelaide. Graphic designer Megan McPherson, from John Jewell Design, created the award winning ‘Koi Selection’ Cabernet Sauvignon wine label for a client in Guangzhou, China.
John will once again be travelling to the USA for follow up discussions with potential clients in Phoenix and Sans Francisco.
John Jewell Design was announced the winner in the Professional Business Services category at the recent Gala Awards Dinner held at the Albury Entertainment Centre. The Chamber of Business Awards, run by the Albury Northside and Wodonga Chambers, attracted some 150 nominations from local business groups and organisations.
After progressing through the nomination and judging phases, the team at John Jewell Design won the Professional Business Services Award for the delivery of fast, professional and effective graphic design services to local, state and international clients. The award also recognised John Jewell Design as leading edge Internationally in the field. This business award is the third to be won by the firm since 2006.
John attended the 2010 Wine Industry Outlook Conference in Melbourne in October, Australia’s premier wine industry marketing event. John found the conference very informative and it was good to catch up with old friends.
John recently travelled to the USA for follow up discussions with potential clients in Phoenix, Las Vegas and Sans Francisco. The market visit was fruitful, seeing John Jewell Design establishing key contacts in intended markets. Consequently some exciting projects are on the horizon for the team.
John Jewell was recently invited to be an international guest at the renowned Radici 2010 “The Festival of Native Wines” held in Puglia, Southern Italy. The festival is three days of activity dedicated to wine – the meeting, learning, exploring, tasting and evaluating wine production in the Puglia wine region with over 100 wine producers in attendance. It was a fantastic opportunity to network with many potential future clients.
John attended the 2010 London International Wine Trade Fair (LIWTF) where he met with many of our existing UK and European clients. He also had meetings with several potential new clients.
John Jewell visited Prowein in Dusseldorf, Germany where he met with new and existing clients. At the completion of the Trade Show, John flew to the US to have meetings in Phoenix, Arizona and LA. It was a very successful trip securing several new clients and opening the door to exciting new future business.
Local Graphic Design Firm, John Jewell Design, Recognised with a Gold Medal at Recent National Industry Awards
Albury design firm, John Jewell Design, who focus on Global Wine Branding, has won a gold medal at the PICA Printing Awards held recently at the Adelaide Convention Centre.
Graphic designer Megan McPherson, from John Jewell Design, created the award winning ‘Koi’ Shiraz wine label for a client in Guangzhou, China. The striking, contemporary label design, which featured a unique die cut shape and fine art illustration, was entered in the Roll Fed Labels category and was printed by Studio Labels, Adelaide. This outstanding label was printed on a Gallus EM 280 press, using Mirrorkote C58 paper stock and high build screen inks.